The New England Patriots and Seattle Seahawks top the list of Canada’s favourite NFL teams.
The Patriots topped the NFL International Fan Engagement Tracker’s list of the most popular teams in Canada (12% of respondents who said they have a favourite NFL team named the Patriots – more than any other team).
And as was the case in 2013, Tom Brady’s #12 is still the best selling NFL jersey in Canada.
Buoyed by a Super Bowl victory and an avid fan base in Vancouver, the Seattle Seahawks became the most popular team in terms of merchandise sales for the first time ever. One year ago the Seahawks were 13th.
Decreasing demand for Buffalo Bills merchandise in Canada caused the team to slip from 5th to 10th on the list.
The consistent, year-over-year Canadian demand for Packers and Steelers merchandise also shows that winning and tradition are factors with Canadian NFL fans.
Here are the ten most popular NFL teams in Canada, based on wholesale sales of NFL team merchandise to Canadian retailers from official licensees like Nike and New era (as of December 2014).
1. Seattle Seahawks
2. New England Patriots
3. Green Bay Packers
4. San Francisco 49ers
5. Denver Broncos
6. Pittsburgh Steelers
7. Oakland Raiders
8. Detroit Lions
9. Chicago Bears
10. Buffalo Bills
The Patriots place in the hearts of Canadians was further proven by the NFL’s survey of more than 1,500 Canadian university students in six provinces this Fall.
The Patriots topped the list of favourite NFL team in Ontario (16.2% of those who said they had a favourite team named the Patriots, followed by the Steelers at 8.5%), the Maritimes (20.4%, followed by the Steelers at 7.4%) and Quebec (18.65%, followed by the Packers at 8.6%).
On university campuses in Western Canada, 27.6% of those who said they had a favourite team named the Seahawks. The Packers were second with 9.7%, the Patriots third with 8.3%.